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What are the most important concepts behind selling your home?
Pricing: The asking price should be based on current market conditions for properties that are similar to yours and nearby. Buyers will use recent comparable sales to justify your asking price, as will the home appraiser that the lender sends out once you accept an offer. Not being in sync with buyers and appraisers can lead to reduced sales prices or even failed sales.
Condition: The condition of your property makes a huge difference! Broken, loose, rickety, or dented and malfunctioning items turn buyers off. Besides everything needing to be in working order, your home needs to be staged to appeal to the largest possible audience. This may mean spending some time or money to landscape the outside, paint the inside, de-clutter throughout your home, or reposition furniture to enhance the impression of space.
Marketing: The strategy to market your home should focus on getting your property in front of the largest possible audience in the shortest amount of time. Properties that linger on the market have decreased chances of selling at the initial asking price. Maximum and early exposure of your property through multiple means is critical for a quick successful sale.
Our Advantage Services for sellers are geared to address the above areas, as well as all the other complexities associated with selling your home. How do we help you?
- Assist you in determining the right price to get your property sold in a timely manner
- Help you get your home in showing condition before buyers start going through it
- Market your property through the multiple listing service and several other means
- Manage the showing process to minimize disruption to your daily life
- Serve as a buffer between you and potential buyers to take the emotion out of the process
- Advise you on the pros/cons of all offers received and negotiate with buyers on your behalf
- Keep track of all the details throughout the entire selling process—to closing and beyond
For more information, contact us at info@yourrealestateadvantage.com
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